Featured Campaign: 'Young Love' by Rue De Seine / Dannelle Bohane Photography

Photography by Dannelle Bohane | Images via Hello May

Paris, the city of love. The cobbled streets of this famous cultural hub have worked to inspire creative individuals for centuries, clearly seen in the beautiful bridal attire produced by emerging designer Michele Corty. Her chic collection of contemporary bohemian frocks draws on the beauty and romance of this iconic location. 

Rue De Seine, taking its name from the Parisian Quartier of St. Germain des Pres, embodies the rich diversity of cultural energy present in this area. Each garment is meticulously composed with consideration and care, and laced with a sense of youthful whimsy. After celebrating her marriage in the city, Michele sought to create a range of distinctive and spectacular dresses with the spirit of Rue De Seine in mind. 

Intricate lace designs, glittering embellishments and romantic flowy silhouettes are what you can expect from this unique bridal boutique. Moving away from the modern aesthetic of more conventional wedding brands, Rue De Seine possesses an old-world, timeless charm. In the brand’s latest campaign these dresses are shown at their best, shot against the earthy tones of the rugged New Zealand landscape. Made for the modern bride who seeks to stand out from the crowd, Rue De Seine is leading the way in unique, eye-catching and one-of-a-kind bridal dresses.

Today on the Whim blog you’ll find the whimsical garments of this beautiful brand. To explore Rue De Seine’s full collection, head over to their website and Facebook page for a glimpse into the wonderful designs this label has to offer. 

- Lucinda

Issue 6 of Whim Online Magazine is now available to read online here! Whim is releasing an eBook, 'The Ultimate Guide to Whimsical & Dreamy Photography', and you can receive a section of the eBook FREE when you join our exclusive mailing list here, or better yet, why not pre-order the eBook at a special discounted price?